This legislation applies to organizations that process personal data of European visitors. Consentr is fully compliant with all European regulations.
General Data Protection Regulation
The European regulation for data protection. Applies to any organization that processes personal data of EU citizens, regardless of where the organization is based.
Directive 2002/58/EC
The European directive for electronic communications. Regulates the use of cookies and similar technologies on websites.
Google Consent Mode
Required by Google for advertisers in the EU/EEA. Without Consent Mode v2, you lose conversion data and remarketing capabilities.
Transparency & Consent Framework
The IAB standard for the advertising ecosystem. Required by many ad networks and SSPs for programmatic advertising.
American privacy laws generally operate on an opt-out model rather than opt-in.
California Consumer Privacy Act
The strictest privacy law in the US. Gives California consumers control over their personal data including the right to opt out of sale.
Virginia Consumer Data Protection Act
Virginia's privacy law with opt-in for sensitive data and opt-out for targeted advertising.
Colorado Privacy Act
Colorado's privacy law with Universal Opt-Out Mechanism requirements for targeted advertising.